Fleks KPI Dashboards

User Experience & Visual Design

Fleks is a pioneering car subscription company in Norway, redefining the traditional concept of car ownership by offering flexible, hassle-free subscription services.

The challenge was to enhance operational efficiency and decision-making at Fleks through the development of comprehensive dashboards tracking key performance indicators (KPIs) internally. These dashboards provided insightful analytics, enabling stakeholders to monitor crucial metrics such as new sales, cancellations, and total active cars on a daily basis.

Additionally, a key focus was to increase transparency within the customer service team by visualizing workload distribution, empowering team members to manage hectic periods more effectively. Moreover, the project aimed to introduce new visual elements tailored to the specific purposes and functions, enhancing usability and clarity for all stakeholders within the company.

Role

Sketching, wireframing, visual design, prototyping, testing.

Icons

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Emblem design for Madame FC depicting an M monogram in a circle with the words "Madame FC EST. 2003" inside on top of a background image of a soccer stadium.

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© Mariam Yagubi. 2025

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Mariam Yagubi

Fleks KPI Dashboards

User Experience & Visual Design

Fleks is a pioneering car subscription company in Norway, redefining the traditional concept of car ownership by offering flexible, hassle-free subscription services.

The challenge was to enhance operational efficiency and decision-making at Fleks through the development of comprehensive dashboards tracking key performance indicators (KPIs) internally. These dashboards provided insightful analytics, enabling stakeholders to monitor crucial metrics such as new sales, cancellations, and total active cars on a daily basis.

Additionally, a key focus was to increase transparency within the customer service team by visualizing workload distribution, empowering team members to manage hectic periods more effectively. Moreover, the project aimed to introduce new visual elements tailored to the specific purposes and functions, enhancing usability and clarity for all stakeholders within the company.

Role

Sketching, wireframing, visual design, prototyping, testing.

Icons

Other Projects

Fleks App

User Experience & User Interface

Ibexa

User Experience & Visual Design

Emblem design for Madame FC depicting an M monogram in a circle with the words "Madame FC EST. 2003" inside on top of a background image of a soccer stadium.

Planta

Visual Identity & User Experience

Icons

© Mariam Yagubi. 2025

Icons

Fleks KPI Dashboards

User Experience & Visual Design

Fleks is a pioneering car subscription company in Norway, redefining the traditional concept of car ownership by offering flexible, hassle-free subscription services.

The challenge was to enhance operational efficiency and decision-making at Fleks through the development of comprehensive dashboards tracking key performance indicators (KPIs) internally. These dashboards provided insightful analytics, enabling stakeholders to monitor crucial metrics such as new sales, cancellations, and total active cars on a daily basis.

Additionally, a key focus was to increase transparency within the customer service team by visualizing workload distribution, empowering team members to manage hectic periods more effectively. Moreover, the project aimed to introduce new visual elements tailored to the specific purposes and functions, enhancing usability and clarity for all stakeholders within the company.

Role

Sketching, wireframing, visual design, prototyping, testing.

Icons

Other Projects

Fleks App

User Experience & User Interface

Ibexa

User Experience & Visual Design

Planta

Visual Identity & User Experience

Icons

© Mariam Yagubi. 2025

Icons